Logo
The HelloTalk logo is a core feature of our brand and helps people recognize who we are. The different speech bubbles represent the diversity found in the HelloTalk community - the coming together of people from different backgrounds to be part of one rich cultural exchange is what makes us unique. Follow these logo guidelines to ensure our visual identity is consistent and recognizable.
Logo File
Logo Anatomy
The HelloTalk logo is made up of a symbol and a wordmark. 23 chat bubbles of different sizes and colors make up our symbol. Our wordmark is written in the Gellix font type.
Using the Logo
The symbol can be used independently but is commonly used with the word mark for greater brand visibility. Follow the spacing, sizing, and layout guidelines below for consistent use of the HelloTalk logo.
Logo Icon
Wordmark
Clear Space
To make our logo stand out, do not place any objects such as graphics or text in the blank space of the display.
Minimum Size
To make our logo stand out, do not place any objects such as graphics or text in the blank space of the display. Obey the following minimum sizes for user interfaces and print.
Layout & Sizing
Use the logo strategically depending on the size of your canvas and the intended use case.
For example, a title slide introduces who we are and may feature the logo prominently in the center of the page. In contrast, a job posting on our website shares important details about a new opening at the company. In this case having a smaller logo in the top left of the page is more appropriate.
For example, a title slide introduces who we are and may feature the logo prominently in the center of the page. In contrast, a job posting on our website shares important details about a new opening at the company. In this case having a smaller logo in the top left of the page is more appropriate.
Please Don't...
Follow these guidelines when using the logo:
· Avoid changing the brand logo in any way (stretching, squeezing or sketching)
· Avoid adding effects to the logo (shadows, blurs etc.)
· Avoid using outlines of the logo
· Do not change the logo colors
· Avoid positioning the logo on the floor
· Do not place the logo against a a busy background
Icons
To make our logo stand out, do not place any objects such as graphics or text in the blank space of the display.
A square icon with a radius is commonly used as our app icon. There may be times when a rounded icon may be beneficial such as company profiles or HT Official in-app accounts.
A square icon with a radius is commonly used as our app icon. There may be times when a rounded icon may be beneficial such as company profiles or HT Official in-app accounts.
Icon Examples
Below are some examples of the logo including the App Store, Icons, and notifications
